Plan and execute all launches, campaign and activations encompassing digital and social media, trade marketing activations, promotions and/or events.
Monitor, compile and report of the performance of every promotional activities & campaign.
Handle all aspects of planned publicity campaigns and PR activities, and analyze media coverage.
Maintain and assist on social media site update / information and performing effective data analytics.
Liaise & coordinate monthly brand updates with sales team on the development and planning of the brand campaign.
Research and track competitors’ marketing activities periodically and collect market data and insights to analyze brand’s competitive performance and future plans.
Coordinate and support in the creation and distribution of all varieties of marketing material such as brand guide book, POSM, ATL artwork, imagery, premium, press releases, seasonal offering and product highlights.
Plan and source premium and related marketing material collateral for campaign / promotion development.
Requirements
Candidate must possess at least a Diploma / Bachelor’s Degree in Advertising/Media, Business Studies, Mass Communications, Marketing or equivalent.
Minimum one year working experience in any marketing / trade business, preferably in hair & beauty industry.
Social media / digital marketing skill
Good organization and planning skill in meeting projects deadlines
Able to communicate and interact well with suppliers & associates at all levels.
Team player and able to work independently
Good written and spoken in English, Mandarin and Bahasa Malaysia
Hiring criteria
You should have or be completing the following to apply for this opportunity.